How “mumbling” kills sales
I can’t stand “Mykatel”. I think many people can’t either. Here, Look at the freelancer’s offer. This sentence immediately went […]
Digital marketing
February 2025
Digital marketing
What do you need to do?
Video marketing is working really well right now, so here’s what you can do: Record as many videos as possible
Digital marketing
How to beat your competitors in the summer even if you are still far behind?
I love summer Honestly! You sit at your dacha, or at the sea, or in a rented villa and enjoy
Digital marketing
Personification: Add images of real happy people
Visual dramaturgy (enhancing the emotional trigger through visual techniques): for example. contrasting elements on banners. the use of grotesque elements
Digital marketing
Using triggers in marketing and advertising
esearchers claim that the adult brain makes up to thirty-five thousand decisions every day. and only a portion of them
Digital marketing
Review of the book: “Internet Marketing: The Best Free Tools”
Jim Cockrum’s book on guerrilla internet marketing is essentially an instruction manual on how to promote yourself on the Internet.
Digital marketing
How I lost my Mercedes because of one lousy salesman
This story happened in the distant pre-crisis year of 2008. But I decided to write about it today, because at
Digital marketing
Seek help from an investment fund
Content Borrow money from relatives, friends or colleagues Seek help from an investment fund Take a loan from a bank
Digital marketing
Pyramid and extremely squeezed text
The next deadly sin after a hodgepodge of keywords is “water” in descriptions. Good old journalism textbooks teach correctly: with
Digital marketing
What to watch if you want to “squeeze” the text
Try crossing out the first paragraph. Most likely, you can safely start without it. I learned this from Ilf and
Digital marketing
Say twice about the reader
This is the most important thing. The person must understand that you are writing about him and only about him.
Digital marketing
Example of a chain for a toy:
Property: This is a children’s synthesizer with volume control. Consequence: This means you can make it quieter in the evening. Benefit: This
