“Business Analysis (BA) is a research discipline of identifying business needs and determining solutions to business problems,” or so says Wikipedia. It’s also the most exhilarating part of any project, especially when we talk about mobile app analysis.
The Role of Mobile App Business Analysis
Business Analysis is the first thing to do before going for a full-scale product development. Look at any vendor: app development always starts with Discovery, Q&A Session, or some other smart name for BA.
That’s why mobile app analysis is an essential australia phone number data thing, too. With preliminary assessments of all things that matter, you will more likely end up with a successfully implemented and functioning mobile product. But what does, in particular, the role of mobile app analysis include and what benefits you can elicit from it?
When conducted in a comprehensive manner, BA helps:
- Increase efficiency of the development process
- Reveal core features
- Generate new ideas
- Define metrics for success
- Align expectations with deliverables
- Foresee possible project gaps
- Flesh out an in-depth roadmap and speed up app delivery
It’s all possible because BA focuses on N rules of communication in conflict situations what matters most for the business success of the mobile app project.
Business Analysis in IT
Explore the best business analysis practices and techniques to bridge the gap between a project vision and IT execution.
Key Focus Areas of Business Analysis in App Development
The key focus areas of BA for mobile apps encompass various stages of the development life cycle. They are app market analysis, feasibility, contact lists and operations check. Every component contributes to the overall viability and functionality of the app. Let’s look at each of them shortly.
Understanding the Market and Competition
Before making an app, you need to know the market and what others are doing. Business analysts look at what people want and study other apps to figure out what works and what doesn’t. It helps build a foundation for solid, long-term advantage based on market insights and app competitor analysis.
Checking If the App Idea Makes Sense
A thorough BA check will also let you see if the app is doable and if it makes financial and practical sense for your company. First, BA is for assessing the technical feasibility, or ‘Can We Build It?’ With proper analysis you’ll check if the technology will work for the app and if it fits with what you already have.
Second, ‘Is It Worth the Money?’ — financial feasibility. You look at how much it will cost to make the app, how much money it might bring in, and if it’s a good investment.
Last, ‘Will It Work for Us?’ — operational feasibility. You see how the app fits into the daily work, what skills are needed, and if it will make things better or not.
Figuring Out What the App Needs
BA encourages to talk to people and find out what they want in the app. Then, BA fosters you to write down all the things the app needs to do in a clear and organized way. Such activities will make the app as user-centered as possible, help everyone on the team know what they’re supposed to do, and prevent problems later on.
In short, when we’re making an app, we focus on app industry analysis, making sure the app idea is doable and makes sense financially and practically, and figuring out exactly what the app needs to do. This helps everyone involved make smart decisions and makes the app more likely to succeed.
Now, it’s time to finally dissect the cycle of BA for mobile app development.
Business Analysis Cycle
Generally, an effective business analysis cycle is performed by professionals and includes very specific tasks. Even if the BA is commonly considered as a separate stage, it isn’t just there.
This cycle continues throughout all development stages and helps keep the project on the right track. Let’s discuss the principal steps of the BA process and dive deeper into the role of a Business Analyst in successful project delivery.