Once again, the impact is negative: the greatest presence of adjectives and numbers in titles was seen on the losing sites . In this case, it’s a little more logical; Google likely associates these types of titles with clickbait. Or at least with a sign of overly aggressive SEO optimization.
In this case, Cyrus links it to the leaks from the antitrust lawsuit against Google, which indicate that it uses clicks as a ranking factor . In this sense, telegram number list Google is likely trying to ruce the CTR impact that a “shocking” headline can generate.
Intensive use of Schema Code
Fountain:Zyppy SEO
Multiple Schema Code | Correlation: -0.314 | Evidence: Moderate
Schema ItemType Only | Correlation: -0.381 | Evidence: Strong
Again, an unexpect result: it turns out that, digital marketing agencies in houston texas on average, losing sites implement more structur data than winning sites . A lot more.
Structur data was generally consider almost an
SEO requirement, and an endless list of options. But now we see that many of the winning sites barely us any Schema code.
One site in the sample even had over a 5000% i united states business directory ncrease in traffic using Schema Type Entry alone .
We’ll have to consider whether we’ve overdone our use of structur data. Let those who are free from intensive use of schema code cast the first stone.