Advantages of GTM
Ruc dependence on web developers
The biggest advantage of Google Tag Manager is that it makes it easy to implement tags. No ne to ask for help from web developers.
Can be us by both startups and larger projects
Because GTM makes it much easier to serbia email list 543010 contact leads add and it tags
without developer intervention, it’s a great fit for small businesses that may have limit access to technical support.
Large sites can use GTM to manage dozens of tags at once.
Can be us for AMP (mobile) sites and apps
Google Tag Manager can also be us to manage AMP tags for sites and mobile apps.
Tags and GTM Components
At first glance, managing tags and tag all the sites that today occupy managers is pretty simple. But before you can start working with them, there are a few basic things you ne to know.
Containers To a website
When you get start with Google Tag Manager , the first thing you’ll ne to do is create a container.
The container essentially “contains” all the tags for your site
Once you create a new container, GTM gives you code to add to your site. The container code nes to be add to your source code so that it appears on every page of your site. Some CMSs, like WordPress, have plugins that help add the phone database container code for you,
in other cases you may ne a little help from a web developer. Once you do this, you can add, it, disable, or remove your tags as ne through GTM.
Triggers To a website
Each tag on your site serves a specific purpose. Perhaps you want a tag to send information when someone downloads a file, when a user clicks on a link, or when they submit a form. These types of events are known as triggers. All tags must have at least one trigger assign to them.