Read on to find out what your audience is looking for, discover your best tweets and unlock key insights that will help you improve your social media marketing strategy. In this complete guide to Twitter analytics, you’ll learn: The most important Twitter metrics to track Why you should track them 5 tools that will save time and speed up growth And, how to use Twitter Analytics What is Twitter analytics? Twitter Analytics allows you to track and view key metrics, such as gain/loss, impressions, engagement rates, retweets and more. This tool has been around since 2014 and is available to all Twitter users, including personal and business accounts. Using Twitter Analytics for Business helps you make data-driven decisions about your social media strategy.

What Can You Track With Twitter Analytics?

With data, you can optimize your Twitter campaign to get better results and more followers without having to guess whether your plan is working or not. The benefits of monitoring Twitter analytics The 3 main benefits of using Twitter Analytics are: Learn what your audience really likes Through Twitter analytics, you will find valuable insights that Switzerland Phone Number List will tell you what your followers are responding to the most. Written text? Pictures? Video? a poll? Cat GIFs? All of the above but only on Sundays? Without data, you’ll never know what types of content are hits and misses. Track your growth Put down your tablet and leave the math to Twitter analytics. Track your monthly gain or loss of followers and see growth trends over time. Having analytics data allows you to see what kind of content gets you new followers (or turns people away).

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Determine the best time to post When I meet a friend for dinner, the first question they ask isn’t how I’m doing. They ask me, “When is the best time to post on Twitter?” OK, not really. But that’s what you want to know, right? The secret is that there is no perfect time for everyone. It depends on how much time your audience is online and if they cross multiple regions. With Twitter analytics, you can tell when your tweets are getting the most engagement. Yoube Country List a will see the pattern of the best time of day. But don’t forget it too much: 42% of US users check Twitter once a day, and 25% check it several times a day.