Influencer marketing automation streamlines many dominican republic phone number library aspects of life. But while on the one hand we are increasingly surprised by the potential of digital and artificial intelligence. On the other hand we have an even greater need for traditional. Timeless. Classic human interactions .
Customers are increasingly attracted to companies that can provide them with an exclusive and personalized dialogue. For example. According to a study by drift. 53% of consumers prefer to buy from companies with which they can communicate directly . It is undeniable. However. That chatbots and ai are also expanding the frontiers of conversational marketing. Given that these tools often act as a sufficiently customized interaction channel with the user. For example. Hubspot. Reporting data from an outgrow research. States that companies that use chatbots correctly record an average increase in sales of 67%.
Whether it is 100% human interactions (such as physical meetings. Live chats. Fairs or different types of touchpoints) or a clever mix with the potential of ai. The fact remains that conversation today is strategic .
for service providers data allows
Influencer marketing 2025
Influencer marketing the return to human relationships is also evident when observing the success of influencer marketing. Increasingly chosen by companies – even b2b – to communicate with a well-defined target audience . Being perceived by potential customers as authentic and reliable today matters more than ever. And it is through the credibility of influencers that brands manage to hook the attention of their target audience.
Genuine. Familiar. Increasingly capable of creating quality and engaging content : today nano. Micro and macro influencers are essential for transmitting messages to a close-knit community ready to follow the advice of profiles they trust.
Even in this sector. Some interesting nuances stand out: have you already heard of cgi influencers ? Very realistic. Very unreal. They are virtual characters with their own account. Who are as convincing as a real-life influencer and contribute to increasingly blurring the boundary between physical and virtual.
Video and more video marketing
Influencer marketing this is a trend that started some cameroon business directory time ago. But has never stopped. Indeed. It involves practically every platform. From websites. To blogs. To social channels and if in 2023 videos represented 82% of global internet traffic. In 2024 the percentage is expected to reach the threshold of 91% .
