There are few more reliable ways to grow Instagram followers than running a contest. Instagram giveaways create engagement with your existing audience while making countless new views and followers. They are a tried and true way to drive engagement in a way that Instagram’s algorithm can’t see. Why you should do an Instagram giveaway Instagram giveaways can help you reach a few Instagram KPIs. Here are the main reasons you should consider adding Instagram contests to your strategy: Grow your followers Posting giveaways on your Instagram account is a great way to grow your audience. Contests often bring new viewers to your page.

How to Set Up an Instagram Giveaway

In the example below, bulletproof coffee asked contestants to tag their friends in the comments to enter the giveaway: Check out this post on Instagram Article shared by Bulletproof®  Some of the tagged users went on to tag their friends, expanding the reach Sweden Phone Number List of the gift. Who doesn’t love competition? The prospect of winning something attracts users and gives them a chance to get to know your brand. Get your audience involved Giveaways, by nature, give your audience a chance to interact with your brand and content. They can bring collaboration to the algorithm in the form of likes and comments, sure. But more importantly.

Promote Your Competition

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Contests and giveaways can allow for real user engagement, bringing your audience closer to your page, brand and spite of It gets people talking on social media about what your brand is doing and can increase brand awareness on the website and in brick and mortar stores. They are also a great way to let your audience know that their support is appreciated. Collect user-generated content Contests can be a great opportunity for your audience tobe Country List a create (free and creative) content for your page. Whether it’s a caption contest, Photoshop, or artwork, it’s a way to tap into the creative side of your followers.